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Equip Exposition · Full Event Lifecycle

Equip Exposition.

Full-lifecycle coverage of the nation’s largest outdoor equipment expo: eight crews across five venues, turning days of live capture into same-day hype videos, rapid social clips, sizzle reels, session edits, educational video, on-site A/V and livestreaming.

Client
Equip Exposition
Venues
Kentucky Venues Expo Center · Downtown Convention Center · Churchill Downs · Fourth Street Live · Old Forester’s Paristown Hall
Years
2025–2027
Vertical
Chronicle Connects

The Challenge

Equip Exposition, the nation’s largest outdoor equipment expo, doesn’t happen in one room. Content had to be captured across five venues at once: the Kentucky Venues Expo Center, the Downtown Convention Center, Churchill Downs, Fourth Street Live, and Old Forester’s Paristown Hall. The team needed footage that could feed same-day social while also becoming polished sizzle, educational and session content after the show, and live A/V running in the rooms while it all happened.

Our Approach

Chronicle Cinema deployed eight coordinated crews to cover the ground: interview units, B-roll units, a dedicated drone / timelapse / gimbal team, on-site A/V and livestream operators, and an on-site DIT and editing station. Cutting on location meant social clips and a hype video could go out while the event was still happening, and every frame was organized to roll straight into the longer-form edits afterward.

The Results

From a single event, Equip walks away with a full content library each year: an on-site same-day hype video, rapid-turn social content, extended sizzle reels, educational videos, and session edits of the keynote and seminars, plus live A/V and streaming in the room. It’s an engagement engine during the show and an attendance engine for the next one. Chronicle Cinema is Equip’s production partner through 2027.

Behind the scenes at Equip Exposition in Louisville, KY as a still photographer and camera operator film.
Behind the scenes at Equip Exposition demo yard in Louisville, KY.
Behind the scenes at Equip Exposition as a camera team films an interview.
Behind the scenes at Equip Exposition as producer Marc Singer interviews a guest.
Behind the scenes at Equip Exposition as Equip CEO answers questions during a Chronicle interview.
Behind the scenes at Equip Exposition with editor Ken Lutz.
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